The event for the entire green industry Register for Cultivate'19 Today
UpGrade your Experience
Enrich your Cultivate’19 experience with these exclusive opportunities to dive deeper into specific subjects, learn in a hands-on environment, and explore area businesses by participating in either a half or full-day workshop, or an industry production tour.
Workshops at Cultivate
Creating A Modern Garden Center Workshop
Saturday, July 13, 7:45 a.m. - 4:00 p.m. | Cost: $165
What makes a garden center modern? How do you keep up with new trends and the ever-changing customer? Held at the Franklin Park Conservatory, during this full-day, peer-to-peer workshop, top retail experts from around the world will share their inspiration, plans, hurdles, and how they stay relevant to today's consumer. You will leave with the plans and inspiration to implement similar ideas in your own garden center and will also have the opportunity to share your ideas with other attendees. This workshop will conclude with a networking session (with a mixology class!) in the gardens at the beautiful Franklin Park Conservatory.
Join our panel of creative and ambitious leaders in the garden retail industry, who will share their tips for getting inspired and staying innovative when it comes to creating the modern garden center. Moderated by Katie Dubow, Garden Media Group, program speakers are: Clint Albin, Clint Albin Consulting; Tammy Behm, MayPop; Chris Satch, The Sill; Martina Mensing-Mecklenburg, Verband Deutscher Garden-Centre e.V.; and Jessie Jacobson, Tonkadale.
Biocontrols Workshop: The How-To's of Quality Control and Application Methods
Saturday, July 13, 8 a.m. - 5 p.m. | Cost: $165
Have you ever wondered how many mites are really in that bottle? Do you wonder if those nematodes can really kill fly larva? Come learn how to count, test, sex and many other useful skills in this biocontrol workshop. Participants will learn many useful skills, such as applying beneficials and receiving biocontrols, which can be used back in the greenhouse, helping make their biocontrol programs stronger. Kits will be provided with the tools needed for implementing strategies learned during the workshop. We will also head offsite to a greenhouse to learn more about applying beneficials and other real-world skills. Workshop speakers are: Suzanne Wainwright-Evans, Buglady Consulting; John Sanderson, Cornell University; and Rose Buitenhuis, Vineland Research & Innovation Centre.
CareerUP - Define Your Future
Saturday, July 13, 9 a.m. - 5 p.m. | Cost: $125
CareerUP is a day-long workshop designed to teach emerging professionals the softer or intangible skills needed to be successful and progress in your career. This year’s speakers will focus on improving team dynamics and communication; highlighting the skills needed to resolve conflict and have tough conversations and discuss how to better deal with change and let go of the fears that may be holding you back. CareerUP speakers include Leslie Halleck, Halleck Horticultural, LLC; John Kennedy, John Kennedy Consulting; and Neil Glatt, GrowTheBench. Learn more about this year’s CareerUP agenda and speakers here.
It's All About the Workforce
Saturday July 13, 12 - 5 p.m. | $95
Designed for horticulture HR, safety professionals, and green business owners, this workshop is for those who source, recruit, onboard and train employees. Topics to be covered include H2A Reform, Recruiting and Engaging Seasonal Labor, and Creating a Culture of Safety in the workplace in a highly interactive seminar that will promote sharing of lessons learned and successes in attracting and keeping a well-trained labor force. Speakers include Patrick Berschauer, Safety and Wellness Manager at Smith Gardens, Inc. plus a panel discussion on immigration labor with expert attorney Chris Schulte of CJ Lake LLC, a leading firm and long-time partner of AmericanHort, Ann Margaret Pointer and Josh Viau attorneys with Fisher Phillips, another leading firm specializing in human resource and labor relation issues.
The Art of Giving Great Service Workshop
Monday, July 15, 1 - 5 p.m. | $65
Zingerman’s has set the standard for great customer service in the specialty food industry. This success comes from combining an innovative service philosophy with practical working systems, all of which ZingTrain will share in this garden retailer facing Workshop. Zingerman’s approach has been successfully applied in a wide variety of businesses and non-profits that are committed to improving the quality of their customer service. This seminar will teach you the Steps to Giving Great Service and how to effectively handle customer complaints. It also teaches you how to create a culture of great service and why it’s crucial to treat your staff with as much care as you treat your customers. You will leave with a plan to create a culture of great service in your garden center. The trainer is Elnian Gilbert of ZingTrain.
Tours at Cultivate
In addition to these workshops, several industry production tours will take place on Saturday July 13 providing a unique opportunity to visit and learn firsthand from leading businesses in these important green industry segments:
Garden Retail Tour
Saturday, July 13, 7 a.m. - 4 p.m. | Cost: $125
Join other retailers to uncover best practices for engaging consumers, promoting plants, and growing the bottom line when we tour White Oak Gardens (voted a top 100 garden center), Delhi Gardens, and Berns Garden Center. Over the course of a day, (that includes lunch!) we'll visit each garden center to see what they're doing to stay relevant and successful. See how each store manages individualized products, specialties, and different customer bases.
Greenhouse Production Tour
Saturday, July 13, 7 a.m. - 4 p.m. | Cost: $125
On this tour, you will see two large production facilities in the Cleveland, Ohio area. At Corso's Perennials, we will tour a large production facility that supplies box stores like Lowe's and Home Depot with a variety of perennials. Green Circle Growers is an industry leader whose Just Add Ice Orchids are well-known across the nation. You will get a glimpse into their highly-technological orchid and ornamental production facilities.
Nursery Production Tour
Saturday, July 13, 7 a.m. - 6 p.m. | Cost: $125
The first stop on this tour is the Ohio Agricultural and Research Development Center in Wooster, Ohio where you will see a demonstration of a new, cutting-edge water and fertilizer injection system for nurseries. From there we will go to Willoway Nursery where you will see how the injector system has been integrated into their operations. We will also tour the grounds at both Willoway Nursery and Davis Tree Farm and Nursery where we will learn more about their tree and shrub production
Research and Innovation Tour
Saturday, July 13, 1 p.m. - 5:30 p.m. | $65
Scotts Miracle-Gro is the world leader in consumer lawn & garden and was founded right here in the greater Columbus area. With more than 150 years of experience, over 5800 employees and a dozen + industry leading brands the Scotts Miracle-Gro mission is to help consumers express themselves on their own piece of the Earth. This is accomplished by providing innovative products and solutions to create beautiful and healthy lawns and gardens, and their products are designed to meet consumers unique needs - whether its natural & organic solutions for indoor and urban gardening, or smart lawn irrigation. During this tour you will see four areas:
- An overview of R&D at Scotts Miracle-Gro where you learn about the science that is done to ensure best in class performance of the SMG portfolio of retail lawn, garden and control products.
- You will learn about the benefits of compost for consumer gardening. Amending soils with compost provides numerous benefits but ensuring consistency among diverse compost feedstocks is a challenge. Learn about large scale production and what to look for in a high-quality compost.
- Learn about Organic Nutrition and get a better understanding of the challenges with using organic fertilizers and see how it is possible to grow organically without sacrificing performance.
- A focus on Indoor Gardening will show you how Scotts Miracle-Gro makes it easier for home gardeners to grow fresh herbs and vegetables year-round with hydroponics
International Interior Plantscape Awards & Hall of Fame Induction
Sunday, July 14, 6 - 9 p.m. | Cost: $125
The International Plantscape Awards Celebration brings interiorscapers together to celebrate the successes of another year and to present awards to this year's International Plantscape Award winners as well as welcome the 2019 Interior Plantscape Hall of Fame inductee. It's an evening of excellent company, outstanding work, fresh inspiration, and long-lasting memories.